Released on: November 1, 2007, 9:26 am

Press Release Author: Ford Publicity

Industry: Apparel & Fashion

Press Release Summary: Plus-Size Fashion retailer, Voluptuous is dominating
Toronto\'s Fashion with its fifth store open at the pretigious Yorkdale Shopping
Mall, and a new Marketing Campaign to give the \"skinny\" competitors a run for their
money.

Press Release Body: Toronto, October 27, 2007- Voluptuous, the retailing fashion
phenomenon has found favour with shapely women across the GTA and is getting a fresh
boost with the opening of their fifth store at the prestigious Yorkdale Shopping
Centre. Situated directly across from Holt Renfrew, the plus size retail store is a
haven for the average young female, who wants to look sexy, sophisticated and
stylish without having to comb through relentlessly at clothing rack for their sizes
and their fashion taste.

"Voluptuous is a state of mind. Our trendy, urban, plus-sized clothes let women
unleash their fun sides and look as bold and sexy on the outside as they feel on the
inside", explains the CEO and founder Angela Samuels.

Trendy, feminine and exclusive, Voluptuous stands apart in a very limited plus-sized
market, which is saturated by unflattering options. Now, youthful, well-rounded
women ages 14 and over have a more appealing alternative. The sexy, form-fitting
clothing of Voluptuous satisfies a curvy woman's entire wardrobe needs. Ranging from
sizes 14 to 20, with jeans up to size 24, Voluptuous' most current lines feature the
vibrant colours and bold styles found on runways and fashion magazines. Taking cue
from cutting-edge designers such as Dolce & Gabbana, Versace and Betsey Johnson,
this season's apparel includes everything from slinky evening blouses, casual
blazers and jeans, in hues that include pink, turquoise and white.

As an attestation to the personal nature of this family-run business, which Samuels
runs with her sister, Karen Samuels, and mother Cynthia Rowe, Voluptuous also offers
fashion consultations and private fittings. This intimate service combined with a
unique fashion concept and highly competitive prices is an excellent persuasive
combination that has attracted a 15,000-strong base of customers. The store has even
garnered its share of U.S and Canadian celebrities, including former Canadian Idol
finalist and singing sensation Toya Alexis, and outfitted the cast members of Global
TVs comedic drama series; Kink in My Hair.

During the last week of November 2007, Voluptuous will have its official in-store
launch at its fifth store location in Yorkdale Shopping Centre. Other store
locations include: Vaughn Mills Mall, Square One, Dufferin Mall, and Scarborough
Town Centre.

For more information please visit www.voluptuousclothing.com


Web Site: http://www.voluptuousclothing.com

Contact Details: Tiffany Ford
Ford Publicity
Phone: 647.297.3148
Email: tiffany@fordpublicity.com
website: www.fordpublicity.com